Business Areas
Contact Us
Bixia Xu, area coordinator:
- E: bxu@wlu.ca
- T: 519.884.0710 x2659
- Office location: P2058
- E: jthomas@wlu.ca
- T: 519.884.0710 x2063
- Office location: SBE2201
Through judicious hiring, focused effort and teamwork, Lazaridis School's Finance area has become a leader in research and teaching. Our faculty address some of the most pressing issues in finance today in their research and publish in the discipline's leading journals. The expertise of our faculty includes issues in corporate finance, options pricing, fixed income securities, market microstructure and insurance. Through the Financial Services Research Centre, the area attracts outstanding academics as guest speakers to the school.
Laurier offers undergraduate, master's and PhD students an excellent offering of Finance courses. The undergraduate and master's courses are designed to be both conceptually rigorous and sufficiently applied so that our students will be job ready for finance careers on both Bay Street and in the wider corporate sector. Further supporting this education is the country's largest business co-op program. At any one time, there are approximately 75 Laurier students in co-op positions in Canadian and U.S. capital markets. Our graduates are sought after by leading finance companies such as Fidelity Investments, Gluskin Sheff, Scotia Capital, TD Bank Financial Group and GE Capital, and by corporations such as Loblaws and Proctor and Gamble.
Contact Us
Brian Smith, Finance area coordinator:
- E: bsmith@wlu.ca
- T: 519.884.0710 x2953
Resources
- Financial Services Research Centre
- Master of Finance in Waterloo with co-op option
- Master of Finance (Executive) in Toronto
- MBA with Master of Finance Double Degree in Toronto
- PhD in Management: Financial Economics programs
- Laurier Graduate Student Investment Fund
- Laurier Student Investment Fund
- Information about professional designations such as CFA and CFP
We are a strong, culturally diverse team of scholars trained in multiple disciplines. Our work is published in the top international journals in Marketing (e.g. Journal of Marketing, Journal of Service Research, Journal of Retailing, Journal of International Marketing, Journal of the Academy of Marketing Science), as well as leading journals that are complementary to marketing (e.g. Journal of International Business Studies, Journal of Business Venturing, Journal of Consumer Psychology.) We balance our research with a strong applied orientation, enhanced by the many relationships that we have with leading firms known for their marketing and brand management capabilities.
The Marketing area at Laurier offers undergraduate and graduate students an excellent range of courses. These reflect both classic and contemporary marketing issues, combining sound theoretical knowledge with a clear 'how to' orientation. This balance of theory and application, together with the country's largest business co-op program and a strong cadre of industry-based faculty means our students are well prepared for employment.
Our PhD program offers students the opportunity to focus on research in service marketing and brand management, both unique to PhD programs in Canada. Other PhD topic areas include innovation management, research at the marketing/entrepreneurship interface and studies exploring issues in the area of cognitive neuroscience and consumer behaviour.
Resources
- Marketing Consumer Research Laboratory
- Marketing and Brand Communication Management concentration paths
- Lazaridis MBA
- PhD in Management: Marketing discipline
- Canadian Marketing Association
As individuals, we all require goods and services to be delivered to us in a suitable form, and at convenient locations and times. Organizations that succeed in cost-effectively meeting our requirements must have operations that are run by managers with the skills to consistently make prudent decisions.
In ODS, our focus is on providing students with those decision making skills. So, in studying ODS courses, one acquires in-depth knowledge of techniques that managers can use to skilfully tackle realistic decision problems about business operations, including:
- Where should business operations be located?
- What tactics should be used to reduce unnecessary costs (e.g., inventory costs, product delivery and packaging costs)?
- From which suppliers should raw materials be bought?
- What supply chain arrangements should be made with other organizations (e.g., transportation service providers, suppliers, customers)?
- Which operations should be outsourced?
Research plays a crucial role in our goal to deliver first-rate education. The research projects that our faculty members are involved in ensure that our understanding of these techniques is not static, but grows continuously in response to the dynamic and complex global environment in which managers must function.
The ODS area is committed to producing knowledge that is applicable today and to building a capacity for ongoing learning. This commitment is reflected in all of our programs: from our bachelor's and MBA programs designed for those interested in immediately applying their knowledge to tackle the decision challenges faced by organizations, through to our MSc and PhD programs, which focus on developing the skills required to conduct rigorous research on those challenges.
As one of the first universities in Canada to offer supply chain management education at the bachelor, master and PhD levels, Laurier has attracted the largest pool of expertise in operations and supply chain management among Canadian universities. Our work is published in the top international journals in operations and supply chain management, as well as leading journals that publish work that is more specific to particular topic areas.
The Centre for Supply Chain Management
The Centre for Supply Chain Management (CSCM) has the primary function of facilitating and coordinating research in supply chain management. Affiliated with the Lazaridis School of Business and Economics, the CSCM maintains regular communication between researchers, practitioners and strategic decision makers in supply chain management. The purpose of establishing open communication through seminars, conferences and roundtables is to ensure that relevant topics are analyzed and research findings are disseminated to stakeholders in timely fashion.
Resources
Our highly productive scholars publish in the top journals in the field such as Academy of Management Annals, Academy of Management Journal, Journal of Applied Psychology, Journal of Management, Organizational Behavior and Human Decision Processes, Personnel Psychology. The research in OB/HRM area is supported by prestigious research awards including grants from the Social Sciences and Humanities Research Council of Canada (SSHRC) and the Ontario Ministry of Innovation.
Our research-based MSc and PhD programs offer students the opportunity to conduct cutting edge research under the guidance and mentorship of leading scholars in the field. Our students have been the recipients of prestigious research awards and funding, including the Joseph-Armand Bombardier Canada Graduate Scholarship from the SSHRC, “Best Paper” conference awards and the Best Master’s Research in Canada award from the Human Resources Research Institute of the HRPAO.
Our faculty members are renowned for their outstanding teaching within the Lazaridis School of Business and Economics as well as their commitment to disseminating knowledge to practitioner outlets.
Lazaridis School Research Participation System
In some courses, students have the opportunity to earn bonus credits by participating in research. Courses that participate in the system will have a section explaining the details of the system and deadlines for participation in the course outline. To determine whether you are eligible to receive bonus credits, please refer to your course outline.
Students who are interested in participating in the research participation system should review the procedures in their course outline and sign-up for an account at wlu-ls.sona-systems.com.
Some students may prefer to review journal articles instead of participating in research studies to earn their bonus credits. If you are eligible to participate in the Lazaridis School Research Participation System but would prefer to review journal articles instead of participating in research studies, you must follow the guidelines that are in your course outline.
Contacts Us
- E: slankowski@wlu.ca
- T: 519.884.0710 x2041