Op-Ed Writing
Op-ed articles were originally named because they appeared opposite the editorial page in a newspaper. Like a persuasive essay, an op-ed article attempts to convince the reader of a particular perspective. Although op-ed articles are often written by newspaper and magazine columnists, academics are increasingly writing op-eds to share their general research with a broader audience.
Op-eds range in length but are often between 600-800 words.
Taking a Position
As an argumentative piece of writing, an op-ed takes a clear position on an issue (i.e., it contains a thesis).
Since op-eds are intended for a broader readership, the thesis often includes both a theoretical position and a practical position. The theoretical position makes a contestable claim about a particular issue. The practical position, meanwhile, provides a policy recommendation or a solution to a real-world problem.
The following theoretical and practical positions are taken from the op-ed, "Getting active is the closest thing we have to a ‘magic pill’ for good health":
Theoretical position
Getting active is the closest thing we have to a “magic pill.” Even just a little bit of exercise per day can provide broad benefits to our physical and mental health, and in many settings can also enhance our sense of belonging and inclusion. That’s why regular physical activity is so much more than a nice-to-have hobby for those who can afford it – it is a necessity of life.
Practical position
A new comprehensive and well resourced physical-activity strategy is urgently needed. We need to rediscover the value of school-based physical education programs, the importance of enlightened urban-planning policies, the significance of active transportation plans, and to apply the lessons learned in other jurisdictions. Our new federal Minister of Health, Jean-Yves Duclos, could convene a physical-activity summit to kickstart the development of such a strategy.
Argumentation and Evidence
Much like a persuasive academic essay, the op-ed writer needs to support their thesis by making an evidence-based argument. This can include discussing sources, such as reports, and including evidence. However, op-eds do not include citations (unless specified by your assignment guidelines). Instead, you can hyperlink sources within the text.
Unlike a persuasive academic essay, the op-ed writer can use other argumentative tools to make an emotional connection with the reader. This can include discussing a personal experience or anecdote or using inclusive language such as “we” and “us.”
Structuring an Op-Ed
The Hook
The first few sentences are critical to an effective op-ed. Readers of op-eds will not be as patient as academic readers. You need to capture their interest right away. Here are some ways to develop an effective hook:
- Connect your topic to an event in the news.
- Ask an interesting question or make a provocative statement.
- Draw upon a personal experience.
The Thesis
Unlike a persuasive academic essay, an op-ed thesis (both the theoretical and practical position) is usually found towards the middle or end of the article. This convention helps build intrigue as the author leads the reader to their position.
A Variation on Counterarguments
It is standard practice in a persuasive essay to consider and respond to counterarguments. Op-ed writers often adapt this traditional counterargument structure by:
- Posing a question/debate.
- Discussing a possible position and then refuting that position.
- Presenting their thesis.
By using this structure, op-ed writers can engage their readers in a problem and lead them on a journey toward the thesis.
Writing Considerations
Since op-ed articles tend to be for a broader audience, use words and sentence structures that are more accessible. This can include using:
- Simple language (avoid jargon and technical language)
- Short sentences and short paragraphs
- Contractions (i.e., “can’t” instead of “cannot”)
- The active voice (e.g., “I wrote the op-ed” rather than “The op-ed was written by me.”)
Op-Ed Examples
To familiarize yourself with op-ed articles, The New York Times is a useful resource. They publish numerous op-ed articles every day.
Writing Services, Wilfrid Laurier University, CC By-NC 2023