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Discover Career Opportunities

Sample Career Options

Note: Additional training and education may be required.

  • acquisitions editor
  • communications specialist
  • copy editor/writer
  • digital editor
  • digital media content developer
  • digital producer
  • documentary maker
  • editor/publisher
  • fact checker
  • literary talent agent/manager
  • media analyst
  • new media journalist
  • production assistant
  • public opinion researcher
  • public relations professional
  • reporter/news correspondent
  • social media relations/strategist
  • technical writer
  • television broadcaster
  • writer/author

Sample Industries / Types of Employers

  • advertising firms/corporations
  • broadcasting companies
  • cultural organizations
  • educational institutions
  • educational journals
  • entertainment organizations
  • freelance/self-employment
  • government agencies
  • humanitarian organizations
  • news agencies
  • non-profit organizations
  • publishing companies
  • television and radio stations

Laurier Grads are Successful

Laurier Graduate Survey Results (2021)

Respondents from the Laurier Graduate Survey conducted by Career Centre. Graduates were surveyed within 12 months of graduation.

14 Digital Media and Journalism Graduates:

  • Employed: 76.9%
  • Pursuing Further Education: 7.7%
  • Looking for Work: 7.7%
  • Other: 7.7%

Sample Jobs within the First Year After Graduation

  • account coordinator
  • content writer
  • field photographer
  • journalist
  • marketing and communications coordinator
  • post-production assistant
  • social media coordinator

Sample Further Education Programs within the First Year After Graduation

  • Master’s degree: Communication Studies, Applied Politics, Cultural Analysis and Social Theory.
  • College program: Technical Writing, Public Relations, Sports Broadcasting.
  • JD: Law.

Careers of Alumni Two-Five Years After Graduation

  • associate editor
  • broadcast journalist
  • digital marketing and content media specialist
  • freelance writer and copywriter
  • public relations coordinator
  • reporter/anchor
  • social media strategist
  • web designer

Develop Your Knowledge and Skills

At Laurier, develop these competencies through both curricular and co-curricular opportunities to help you achieve your goals for the future.

Functional Knowledge

  • Develop observational skills that will help you interpret events and issues and communicate them clearly, accurately, fairly and effectively through digital storytelling.
  • Conduct comprehensive research and be able to verify information from a broad range of sources.
  • Critically analyze contemporary issues including local, national and global politics, and culture and how they relate to the media.
  • Understand the legal and ethical responsibilities of journalists and media professionals.
  • Discover how information is sourced, valued and used in creating new knowledge.

Collaboration & Teamwork 

  • Work effectively as part of a team by contributing, leading, teaching, motivating and/or encouraging others for team success.
  • Lead or contribute to a shared project through determining goals, planning details, making decisions and completing tasks.
  • Demonstrate professional behaviour and an understanding of individual perspectives and diversity.


  • Demonstrate excellent skills in listening, questioning, reasoning, clarifying and interviewing to gather the most relevant information to produce high-quality digital stories.
  • Effectively synthesize a wide breadth of information to create a story or message that is clear, concise, comprehensive, accurate and engaging.
  • Understand how to communicate ideas and information to audiences with different levels of literacy and different perspectives and backgrounds.
  • Determine the right medium - a podcast, a video, a magazine feature, an interactive graphic, a data visualization - to reach a particular audience for any given story or message.
  • Prepare interesting and informative reports and presentations for diverse audiences using a range of current technology.

Critical Thinking & Problem Solving 

  • Identify and access a wide range of relevant information and resources.
  • Locate, analyze and evaluate different types of data, polls and statistics from a variety of sources.
  • Discover how to use emerging tools and technology and evaluate their usefulness.
  • Set priorities, meet deadlines and manage time, data and resources.
  • Think creatively, consider all sides of an issue and make well-reasoned decisions.